Linking With Other Websites

Link building is an integral part of any search engine optimization campaign. In this article, we’ll try to cover some things you should watch out for when creating a link building campaign. Hopefully this will help you obtain and maintain the type of quality links to your website that can help launch your site up the resulting page when people search for your preferred keywords.

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Keep Your Business Vision Alive

The problem with many small business owners is that when they get started they’re all gung-ho and working hard, but after they reach some disappointment, they lose sight of their vision and often stop trying as hard. To run a successful business, it is essential to keep your vision alive.

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Link Building In The Social Age

The ever-improving sophistication of the search engines and their ongoing battle with website owners has seen more than just a few movements of the proverbial goalposts.

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A Commitment To Your Business Plan

Starting a business is easy. Anyone with a few dollars and an idea can start one. Keeping motivated and committed is what sustains it and keeps you ahead of the pack. It can be tough to do, especially when things are not going so well.

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List Management and Traffic On Demand

If you’ve been around the online marketing community to any extent, you’ve probably heard claims about the power of list building. It seems like just about everyone is preaching the value of ‘the list’ – so much so, that it’s often easy to write off as being hype.

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Building Links To Your Website

The amount of incoming links to a website is an important factor for search engine optimization and building them seems to be a common goal amongst webmasters and internet marketers. Not only does it increase the credibility of the website, but it can also increase it’s exposure amongst visitors of the linking site.

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Marketing Software for Business

Most businesses today use some sort of automated software to help them with their day to day operations. In fact most companies would find it hard to exist without one because they have learned no other way – and an absence of certain computer programs would likely lead to a significant loss in revenue.

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Building Links To Your Website

The amount of incoming links to a website is an important factor for search engine optimization and building them seems to be a common goal amongst webmasters and internet marketers. Not only does it increase the credibility of the website, but it can also increase it’s exposure amongst visitors of the linking site.

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Automating Your Website Traffic

A well-optimized website that performs under targeted keywords in the major search engines will generate traffic around the clock for no marginal cost.

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Search Engine Optimization Remains Viable

The fundamentals of SEO will remain basically the same and if you follow them, add your own creativity, and provide relevant content and value, you'll succeed.

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Understanding SEO

Understanding how to make the Internet work for your business can take weeks of research and can quickly turn into an expensive trial and error process. The countless thousands of success stories are testament to its power as a marketing tool, but it’s often trickier than it seems to make it work.

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Five Tips For Targeted Traffic

Without traffic, a website sits unobserved and unvisited in the blackness of cyberspace. So, website owners go through great expense to find traffic. But they don’t want just ANY type of traffic. It needs to be targeted.

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Mobile Coupon Marketing

Mobile marketing is the next big thing as far as the majority of contemporary marketing experts are concerned.

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Online Marketing Tips

A good online business starts with an effective website that has the potential of attracting a good number of daily visitors and therefore, more chances for advertising and marketing the business.

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Using Twitter to Build Traffic

Most people know that Twitter is a great way to keep current on what’s going on in the world these days. Whether the goal is to keep up on the latest specials from your favorite businesses or to simply keep up with your friends’ lives, Twitter is a great tool.

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Using Twitter to Build Traffic

Most people know that Twitter is a great way to keep current on what’s going on in the world these days. Whether the goal is to keep up on the latest specials from your favorite businesses or to simply keep up with your friends’ lives, Twitter is a great tool.

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Forum Marketing

Posting on forums is one of the most effective ways to advertise your website or products online. However, in order to do this successfully, you must make every effort to first build your credibility on the forum.

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Simplifying The Sales Process

Building a profitable small business can be challenging enough. Don’t let a clumsy or blocked sales process rob you of sales. Make sure that the process is simple and that, if there is a problem, the buyer has an easy way to contact you.

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Mobile Marketing Strategies

Despite being relatively new to the internet marketing scene, mobile marketing is making its mark as a method with extreme potential. Since mobile marketing is not well known as of yet, it is important to find all the facts about this strategy.

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Building A Website That Works

Before you even consider starting to build a new website, you need to think very carefully about exactly what you are going to include on it. It’s very important to find your niche and focus all your content on it. As you can imagine, a visitor or potential customer will not want to wade through fishing tackle supplies when they came to your site looking for luggage. Even more importantly, the search engines won’t be able to distinguish what it is you are trying to sell and therefore won’t be able to rank it well for any of your products.

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Indirect Ways To Earn Money Through Your Blog

Aside from the direct methods of earning money from your blog through advertisements, sponsorships, blogflipping, etc. there are also indirect methods that will help you make profits through your blog. These indirect methods will come your way once you have established yourself as an authority on your niche and an expert people can rely on.

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Knowing How to Reach Your Market

This goes to show that a business really needs to do their research before assuming what worked in the past is still relevant today. Times have definitely changed, and any business that refuses to keep up will certainly be left behind.

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Killer Website Content

In the online world content is still king. Marketers need to have teasing and effective content on their web sites, in their email newsletters and on social media to attract customers and brand followers. Valuable and relevant content is what makes people subscribe to your newsletter, click a link and become customers.

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Increasing Your Website Traffic

A website without traffic is like a city without people. It is wasted, as the sole purpose for it being created was for others to use it. Therefore, you need to spend as least as much time building access routes to your website, just like roads are built to a city, as you spend on the design of it, and the content for it.

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Positive Entrepreneurial Attitude = Recipe for Success

It’s widely accepted that a positive attitude can give you a happier and healthier life, but it’s less widely known that it can also help to make your business more successful.

Entrepreneurs need many qualities to be successful, with one of the most important being persistence. Even if they fail at something, they need to have the persistence to treat it as a learning experience, pick themselves up and keep moving forward.

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Internet Marketing is still Viable

Many experts say that the internet marketing industry has become over-saturated. However, with the right plan that utilizes multiple strategies, it’s still quite possible to stand out from the crowd.



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The U.S. is Catching Up in the SMS Marketing Race

Mobile marketing is marketing directly to consumers through SMS messaging, leveraging the growing number of mobile phone owners and users. Mobile (or text) marketing is predicted to be the next major global technology phenomenon, and to a certain extent it is already used across Europe and Asia by businesses of all sizes to deliver targeted marketing messages on a wholesale scale.

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Online Business Marketing

The Internet has opened the gates for business ventures to quickly achieve results that were once thought impossible. As the Internet continues to expand its reach, online business marketing and advertising have begun to take a bigger slice of the overall marketing pie.

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Essentials of Website Marketing

Marketing costs are turning out to be more than production costs as it still has the ability to take products and services to a new high, or make them completely fail. Without marketing, a product might as well not even exist. At the same time, clients and consumers do not have enough time to go around looking for everything that is offered.

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Turn Online Customers Into Repeat Buyers

It’s easier and less expensive to turn a first time customer into a repeat buyer than it is to acquire new customers. Ecommerce websites should never neglect a customer once a purchase is made. A first time customer can turn into a repeat customer, referring friends in the process.

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Improving the Conversion Rate of a Website

Just what is a web conversion? It’s when you earn money from something, namely a sale. A visitor finds your site, reads, then buys something from you, whether it’s a service, a product, or sometimes even a referral to another company.

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Discover Your Online Niche

Having a niche is the key to building an online business that succeeds. A niche, when thoroughly researched and prepared for, is the key to not only great website traffic and a top search engine result, it’s also the key to profits. Therefore, the first step when considering any online business is to discover your online niche. Here are a few tips to get you started.

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Keep in touch with your target market

Most of the real money in marketing is in effective follow up of prospects as opposed to capturing new clients. Any kind of email follow up that gives genuine value and makes an attempt to pre-educate prospects and post-educate clients is likely to be VERY effective.

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Marketing Software to Assist Businesses

There are any number of software programs out there to assist businesses, both for general administration tasks as well as certain types of marketing. These are quickly becoming a standard for the day-to-day conduct of business and can help create an efficient system for the smooth function of various business tasks.

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Online Searches Gradually Replacing Phone Books

Online search engines have replaced phone books for 54% of Americans searching for local businesses. As a result, it is now more important than ever for businesses to ensure that they have a high-quality online presence. If not, they may never truly realize the power and potential of the Internet to deliver qualified, low-cost sales leads.

From: http://logicpath.com/blog/general/online-searches-have-finally-overtaken-phone-books

Writing Publicity-Friendly Content

The content on your site is one of the best tools to attract traffic, customers, and even the attention of the media. If a reputable media outlet is going to print your article or refer to your business in theirs, it can go a long way towards establishing your brand and improving your overall search optimization ranking. What’s even better is that this is FREE publicity, likely in a publication that charges significant amounts of money for advertising slots.

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New Media Marketing - Now Affordable to the Smallest of Businesses |

Both email marketing and mobile marketing have risen in popularity amongst business owners due to its effectiveness as a means of building customer loyalty and increasing revenue. Until very recently, the costs of email marketing and mobile marketing were prohibitive to all but the largest corporate players, and as such the market (certainly for mobile marketing) remains largely untapped to this day.

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B2B Marketing Strategies

Marketing in the business-to-business (B2B) arena is a completely different game than its consumer counterpart. ‘Buy one get one free’ offers simply won’t have the same effect when you’re dealing with professional clients. While it can be tempting to try and market on lower price and the traditional consumer value points, it’s important that you take control of your marketing and direct your efforts more towards delivering true value to the businesses you’re serving.

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Online marketing for Offline Businesses

The way business is done has evolved significantly in the past few years and is continuing to do so. Most businesses have adapted and applied an online presence for their business. With the internet becoming more and more important in today’s business world, it is almost becoming a necessity for businesses to have a presence online to survive. Internet marketing and search optimization are certainly strategies that offline businesses should consider.

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The Importance of Search Engines for an Online Business

If your business has any sort of web presence on the internet, you should know how important search engines are to your overall success. Search engines have been relied upon to an enormous extent for finding information online. As a user types a search topic or is using google to search a website, the search engine sifts through millions of pages in order to present them with the most relevant websites. These results are ranked, based on the relevancy of those web pages.

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Effective Ways to Get More Links

If you want to get your website noticed, the easiest way is to get to the top of popular search engines. While all search engines have different formulas, they all have one thing in common: links. All of these engines base you higher the more high quality sites link to you. That’s why it’s important to get quality links to your site.

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Pushing the Freeline As a Marketing Strategy

If you’ve been around the marketing community for any length of time, you’ve likely heard the ‘experts’ mention ‘pushing the freeline’. This basically means providing high quality products and services to qualified prospects for free in a bid to convert them into customers later down the line.

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Focusing On Customer Retention For Online Marketing

The current global economy has forced many businesses to make some changes in the way they market themselves. The most effective marketing strategies should have the ability to change directions if necessary. Possessing the willingness and flexibility to make changes ‘on the fly’ can be a huge asset.

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Build an Audience through Twitter

It seems like everywhere you look these days, someone is using or talking about Twitter. It’s a great way to keep current on what your friends and family members are doing, and the site’s growing popularity can attest to it. Lately though, Twitter has been used for a more profitable option – building a business.

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Effective Anchor Text To Improve Rankings

The ‘anchor text’ is the keyword or key phrase you use when linking from some another website to your own. This is the hyperlinked text that is visible to the human eye. In order to improve your Google search engine rankings, make sure you also focus on which anchor texts you are using when building links back to your website

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Effective Anchor Text To Improve Rankings

The ‘anchor text’ is the keyword or key phrase you use when linking from some another website to your own. This is the hyperlinked text that is visible to the human eye. In order to improve your Google search engine rankings, make sure you also focus on which anchor texts you are using when building links back to your website

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Is It A Bad Time To Start A Business?

The current recession is still being felt all over the planet. Money is tighter than before for most people. Potential entrepreneurs are more cautious when thinking about starting a new business. However, business experts say that a recessionary period such as this can lead to great opportunities to find success by starting a new business or trying to improve an existing one.

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Appear Natural to the Search Engines

The search engine optimization game is constantly evolving, and to keep on top of it you need to maintain consistent link building efforts while also keeping an eye on the developments and buzz around the online community. Some of the most valuable information available comes from blogs and industry publications, and keeping up to date with it is essential to being able to effectively optimize your website.

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Enhance Your Social Media Presence

One of the biggest challenges facing online marketers is the wall that often gets set up between discussion and marketing. With social media platforms quickly becoming the most popular properties on the web, more and more people are expecting two-way conversation from their online resources.

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The Benefits of Search Engine Marketing

The benefits of Internet SEO are manifold, and to such an extent that individual webmasters and multinational corporations alike are investing a significant amount every year in improving and maintaining their search engine rankings. Online SEO has been seen as something of an enigma in the marketing world, particularly to clients who have yet to embrace modern technologies.

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HTML5 ? The Future of the Web

Steve Jobs was recently quoted as saying “No one will be using Flash. The world is moving to HTML5″ igniting interest in HTML5 and sparking numerous debates online in blogs and forums.

Jobs’ prediction that flash is dead invokes memories of the famous Mark Twain quote “reports of my death are greatly exaggerated”. While the debate rages on over the future of Flash, HTML5’s destiny is assured.

From: http://ping.fm/8VC8n

HTML5 ? The Future of the Web

Steve Jobs was recently quoted as saying “No one will be using Flash. The world is moving to HTML5″ igniting interest in HTML5 and sparking numerous debates online in blogs and forums.

Jobs’ prediction that flash is dead invokes memories of the famous Mark Twain quote “reports of my death are greatly exaggerated”. While the debate rages on over the future of Flash, HTML5’s destiny is assured.

From: http://ping.fm/FPZoi

Tips for Using Twitter

When it comes to social media, no one “gets it” as well as Twitter. According to Econsultancy, as of Jan 2010, Twitter has 75 million user accounts, with about 15 million of that total being active users. See http://tinyurl.com/yetgcru. That’s a lot of people sending a lot of Tweets. This micro-blogging service makes it easy for small businesses and entrepreneurs to stay in touch with those who choose to follow them, and stay updated on new products, services, special offers, industry news and more. I

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Master Your Business Niche

If you want to make more money in today’s competitive environment, then you need to master your business niche. Let me show you a perfect, prime example of niche marketing at its best:

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Email Marketing Tips for Small Businesses

An email inbox is a very noisy environment, with calendars, notes and folders all competing with the actual emails for space. Given that a reader may only ever see your subject line before deciding whether to read your email, you can’t afford to waste time. Make sure that your emails show right away why they are worth reading. Consider starting with a succinct table of contents to help decide whether they should read on.

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Legislation May Increase Burden for Website Legal Compliance |

Given the current mood in Congress for more and more regulation, it’s likely that the federal government will soon have increased regulatory authority over the advertising practices of Web business – both in terms of how they target consumers and with the advertising messages themselves.

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Online Marketing Fundamentals

If you’re a sports fan like I am and watch sports on TV, you’ve probably heard certain athletes being described as “fundamentally” sound. For example, Tiger Woods is always described as being fundamentally sound. That means the follow-through on his picture-perfect golf swing is always the same, and when he putts the ball he always keeps his head perfectly still, is in perfect alignment and makes solid contact with his putter. Those are some of the fundamentals of playing golf.

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Common Blogging Mistakes to Avoid

Promoting an online business can be easy if you know the tools and techniques to use. One effective way used by internet marketers is blogging. How can you make your online marketing through blogs more effective? Below are ten blogging mistakes you should know to help you avoid committing them:

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Common Blogging Mistakes to Avoid

Promoting an online business can be easy if you know the tools and techniques to use. One effective way used by internet marketers is blogging. How can you make your online marketing through blogs more effective? Below are ten blogging mistakes you should know to help you avoid committing them:

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Four Surefire Ways to Kill Your Brand

There are no guarantees of success when developing a modern brand. There is no switch that will pour out money, there are no stunts that will automatically create attention, and there is no how-to manual that, if assiduously followed, will assure your brand’s place in the annals of the great Internet legends. Brands are driven as much by the customer as they are by the originator, and the customer doesn’t always want what’s being sold.

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Resources Every Copywriter Must Have

Copywriting is one of the most vital elements of effective online marketing. The art and science of copywriting includes strategically writing words that will promote a person, a product, business, opinion, or ideas with the ultimate intention of having the reader take some form of action.

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Article Marketing vs PPC Marketing

Using both article marketing and pay-per-click marketing among the many forms of advertising for their online businesses is common-place for the majority of experienced internet marketers.

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Website Traffic to your Blogs

Blogging is one of the most popular and profitable forms of internet marketing on the web right now. It’s one of the fastest ways to promote yourself to others and create followers and buyers within a particular niche, but there is no way you can make any niche blog a success without significant amounts of traffic.

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Website Traffic to your Blogs

Blogging is one of the most popular and profitable forms of internet marketing on the web right now. It’s one of the fastest ways to promote yourself to others and create followers and buyers within a particular niche, but there is no way you can make any niche blog a success without significant amounts of traffic.

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The Future Remains in Mobile in Email Marketing

According to recent data from ABI Research, consumers are increasingly demanding smartphones. It’s only a matter of time before most consumers have a smartphone, especially since by 2014 45% of the smartphones shipped that year will be priced below $200.

From: http://logicpath.com/blog/general/the-future-is-mobile-email-marketing#

6 Reasons to Get a Web Presence

Saying that the Web is complicated is like saying that football is aggressive. Web trends come and go, with success stories and disasters wrestling for attention in the public eye. Sometimes people get it, and you have an amazing case like the advent of Twitter. Others miss the point spectacularly, such as CNN’s short-lived series where newscasters read excerpts from blogs.

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Understanding Keyword Research

Keywords have become the foundation of any email or online internet marketing, including social media. Without adding the right keywords and phrases in your website, you might as well set up shop in the desert. The whole goal is to be found. Sounds simple, but it is not.

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Ways to Get Other People to Send You Traffic

If you’re doing tasks such as search engine optimization and pay-per-click advertising so you can build a steady stream of traffic on your own, you’re in for a long, hard uphill climb.

Fortunately, there’s an easier way to get loads of traffic very quickly – and for free. All you have to do is leverage other people’s traffic and resources.

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Be Careful with Automatic Confirmation Emails

When asking a question to a customer service or applying for something by email, (potential) customers often receive an email back to say that their request has been well received and will treated as soon as possible.

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What to Expect from Web 3.0

The buzz is growing about Web 3.0, but you have to filter out all the hype, self-serving PR and other noise to try and determine exactly what it's all about.

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6 Reasons to Get a Web Presence

It’s no surprise that some are hesitant to expand their business into the online marketplace. It’s intimidating, and the penalties for failure can be harsh.

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Set goals for better business development

If you are a small-business owner, there is a free, online tool that can assist in developing business goals for the year and give you a formula for success.

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Be Careful with Automatic Confirmation Emails

When asking a question by email, (potential) customers often receive an email back to say that their request has been received. But is this a good idea?

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Using Mobile Coupons to Enhance Current Advertising

Mobile coupons are a highly effective way of driving a response from targeted prospects and are a still a relatively untapped area of marketing.

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Email marketing benefits

Selling to email marketing prospects is almost as easy as selling to customers in a shop: once they’re through the door, a certain percentage will certainly buy

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Social Media Trends Survey

Econsultancy conducted a survey to determine how big a role social networking is playing for a cross-section of over 1000 businesses. Very interesting results.

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Mobile Marketing - A Direct Link to Customers

Provided the targeting is sharp and the content of your message is effective, the response rates from a SMS marketing campaign are significant.

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Easily Avoided Copywriting Mistakes

This article addresses broader errors of philosophy or doctrine that can cripple an otherwise technically strong piece of copywriting.

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Non Twitter Tweeting

Twitter and other micro-messaging platforms continue to prove to be remarkably useful, not just for marketers but for anyone that's trying to get a message out.

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Proven Internet Marketing Strategies

Creating an online business takes some planning and strategy if you want it to succeed. You must have fundamental marketing strategies behind your website.

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The Next 10 Online Trends

Constructing a mobile website, creating social media campaigns and selling online are just some of the challenges businesses will face during 2010.

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Withstanding the Recession Using Email Marketing

Businesses need to find additional means of promotion during tough economic times. Building a lasting relationship with your target market is a good method.

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Increase Your Website?s Conversion

When your website moves from an online brochure to a lead generating tool, you can free up more time to grow your business, and service your clients better.

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Internet Marketing Information: How to Tell the Good From the Bad

It can be difficult to sort through all the online clutter to find internet marketing information that is genuine, reliable and most importantly, profitable.

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Make Sure Your Website Leaves A Good Impression

It’s been proven that first impressions matter in life. The same can be said for your business website. Make sure the impression it leaves is s good one.

From: http://ping.fm/PDdlm