Using a mobile coupon strategy as part of a wider concerted marketing effort can be a great way to build customer loyalty and drive sales from prospective customers. Mobile coupons are a highly effective way of driving a response from targeted prospects, and are a still a relatively untapped area of brand marketing. Technology has only very recently reached the extent to where it is capable of delivering messages to prospects at an efficient and cost-effective rate. Read the article here.
Monday, December 13, 2010
Using Mobile Coupons to Enhance Advertising
Using a mobile coupon strategy as part of a wider concerted marketing effort can be a great way to build customer loyalty and drive sales from prospective customers. Mobile coupons are a highly effective way of driving a response from targeted prospects, and are a still a relatively untapped area of brand marketing. Technology has only very recently reached the extent to where it is capable of delivering messages to prospects at an efficient and cost-effective rate. Read the article here.
Automatic Confirmation Emails
When asking a question to a customer service or applying for something by email, (potential) customers often receive an email back to say that their request has been well received and will treated as soon as possible.
That’s nice: at least the customer knows that his request got through and that it will be answered as soon as possible. However, in this instant society customers like to know exactly when their question will be treated. So instead of saying ‘as soon as possible’ you might want to say ‘within 24 hours’ (if you can live up to that promise). This is important for any online marketing campaign. Read the article here.
Automatic Confirmation Emails
When asking a question to a customer service or applying for something by email, (potential) customers often receive an email back to say that their request has been well received and will treated as soon as possible.
That's nice: at least the customer knows that his request got through and that it will be answered as soon as possible. However, in this instant society customers like to know exactly when their question will be treated. So instead of saying 'as soon as possible' you might want to say 'within 24 hours' (if you can live up to that promise). This is important for any online marketing campaign. Read the article here.
Non-Twitter Tweeting
While the online press might see things differently, Twitter certainly is not the only micro messaging service out there. While micro blogging has certainly come into the mainstream recently, it is not even a modern phenomenon. From short form blogs to instant messaging, the short and punchy promotional message has been a staple of brand marketing and advertising since, well, since the beginning. Click here for rest.
Non-Twitter Tweeting
While the online press might see things differently, Twitter certainly is not the only micro messaging service out there. While micro blogging has certainly come into the mainstream recently, it is not even a modern phenomenon. From short form blogs to instant messaging, the short and punchy promotional message has been a staple of brand marketing and advertising since, well, since the beginning. Click here for rest.
The Difference Between Ecommerce and Emarketing
The difference between Ecommerce and Emarketing is actually pretty simple, as the terms are related but fall into slightly different categories. You could actually make the claim that Emarketing is a vital part of Ecommerce since the good portion of Ecommerce would not exist without this Internet-based online marketing. Everyone who is involved in Ecommerce must do some advertising on a constant basis in order to attract customers, making it one of the most important aspects of success online. Read the article here.
The Difference Between Ecommerce and Emarketing
The difference between Ecommerce and Emarketing is actually pretty simple, as the terms are related but fall into slightly different categories. You could actually make the claim that Emarketing is a vital part of Ecommerce since the good portion of Ecommerce would not exist without this Internet-based online marketing. Everyone who is involved in Ecommerce must do some advertising on a constant basis in order to attract customers, making it one of the most important aspects of success online. Read the article here.
Use Social Media To Expand Your Business
Social media represents one of the largest shifts in modern business—and because of this your customers are changing. No longer satisfied with listening to brand marketing messages and doing what companies want them to do, customers now want their voices heard and they want companies to react and fulfill their needs—not the other way around. Read the article here.
Use Social Media To Expand Your Business
Social media represents one of the largest shifts in modern business—and because of this your customers are changing. No longer satisfied with listening to brand marketing messages and doing what companies want them to do, customers now want their voices heard and they want companies to react and fulfill their needs—not the other way around. Read the article here.
Usability and Search Engine Promotion
Is the tail wagging your dog? In the online business and online marketing world, Social Media is allowing the consumer to effect how business approaches marketing. By sharing opinions about their customer experience they are having an influence by speaking their mind and voting their preferences. Click here to read the rest.
Usability and Search Engine Promotion
Is the tail wagging your dog? In the online business and online marketing world, Social Media is allowing the consumer to effect how business approaches marketing. By sharing opinions about their customer experience they are having an influence by speaking their mind and voting their preferences. Click here to read the rest.
Above the Fold Sales Websites
As someone who has built his fair share of websites, I would like to share with you what I believe every good sales or online marketing website should have Above the Fold, meaning the space the potential buyer sees before they start scrolling down a page. Treat this space as a billboard and only include the most relevant info so customers can understand, at a glance, what your sales site is about. Read more here.
Above the Fold Sales Websites
As someone who has built his fair share of websites, I would like to share with you what I believe every good sales or online marketing website should have Above the Fold, meaning the space the potential buyer sees before they start scrolling down a page. Treat this space as a billboard and only include the most relevant info so customers can understand, at a glance, what your sales site is about. Read more here.
Articles That Bring Customers
Great website writers have learned the secret to getting visibility and customers is writing educational information as well as incorporating keywords and backlinks into the article. What most marketers miss is the importance of making a great first impression. The best way to do that is to provide quality, convincing content, regardless if you are brand marketing products or services. However, If you leave SEO out of the equation, you will have totally missed the boat. Search Engines like Google, Yahoo and MSN are one of the most powerful sources for FREE traffic. Continue reading here.
Articles That Bring Customers
Great website writers have learned the secret to getting visibility and customers is writing educational information as well as incorporating keywords and backlinks into the article. What most marketers miss is the importance of making a great first impression. The best way to do that is to provide quality, convincing content, regardless if you are brand marketing products or services. However, If you leave SEO out of the equation, you will have totally missed the boat. Search Engines like Google, Yahoo and MSN are one of the most powerful sources for FREE traffic. Continue reading here.
Different Pages Required for an Online Business
If you have an internet based business website are you aware that you should have two different types of pages for your site to have the best online marketing results? The two types of pages are a sales page and a content page, or if you prefer you could call them squeeze or landing pages and article pages. Read about them here.
Different Pages Required for an Online Business
If you have an internet based business website are you aware that you should have two different types of pages for your site to have the best online marketing results? The two types of pages are a sales page and a content page, or if you prefer you could call them squeeze or landing pages and article pages. Read about them here.
Marketing Mistakes Made by Small Business Owners
If entrepreneurs and small business owners do not successfully market themselves, chances are, they won’t be in business for long. This article covers 6 of the most common mistakes entrepreneurs make when brand marketing their businesses. You can view the article here.
Marketing Mistakes Made by Small Business Owners
If entrepreneurs and small business owners do not successfully market themselves, chances are, they won't be in business for long. This article covers 6 of the most common mistakes entrepreneurs make when brand marketing their businesses. You can view the article here.
Is This A Bad Time To Market?
Economic indicators are still predicting a recession. Consumer and business spending is down; unemployment is up. The holiday season is upon us, traditionally a slow time for many independent professionals. It’s natural to wonder whether perhaps this is a bad time to be marketing your business. Read the rest of the article here.
Is This A Bad Time To Market?
Economic indicators are still predicting a recession. Consumer and business spending is down; unemployment is up. The holiday season is upon us, traditionally a slow time for many independent professionals. It's natural to wonder whether perhaps this is a bad time to be marketing your business. Read the rest of the article here.
Sunday, November 21, 2010
Email Marketing for Small Businesses
A 2009 survey found that 46% of small businesses surveyed rely on email marketing to help them find new customers, keep existing ones and grow their businesses. Furthermore the report reveals that 36% of the surveyed small businesses plan to start using email marketing in the coming year. Click here to read the article.
Email Marketing for Small Businesses
A 2009 survey found that 46% of small businesses surveyed rely on email marketing to help them find new customers, keep existing ones and grow their businesses. Furthermore the report reveals that 36% of the surveyed small businesses plan to start using email marketing in the coming year. Click here to read the article.
Internet Marketing For Online Business
Actually there is not that much to Internet marketing for small business, and it can probably be summed up in a few words: continuously add the best content you can to your website and continue to get quality backlinks to the pages. That is the basic idea – create informative and interesting content and get links to it. Click here to read about internet marketing for online businesses.
Internet Marketing For Online Business
Actually there is not that much to Internet marketing for small business, and it can probably be summed up in a few words: continuously add the best content you can to your website and continue to get quality backlinks to the pages. That is the basic idea – create informative and interesting content and get links to it. Click here to read about internet marketing for online businesses.
Make sure your communicaitions are relevant
Worrying about the relevance of your communications? You should! Relevance is crucial in all forms of online marketing and offline communications. And it has nothing to do with your company. It has everything to do with your customer, the content of your communications and individualization. Read this important article here.
Make sure your communicaitions are relevant
Worrying about the relevance of your communications? You should! Relevance is crucial in all forms of online marketing and offline communications. And it has nothing to do with your company. It has everything to do with your customer, the content of your communications and individualization. Read this important article here.
Running a Successful Affiliate Program
Affiliate programs are a great way for small businesses to get started selling their products without a lot of capital. The problem is that a lot of people already know this. That means if you’re going to have an affiliate marketing program, you’ve got to do it right. Here are some tips to get you started on your way to a successful program. Please click here to read the article.
Running a Successful Affiliate Program
Affiliate programs are a great way for small businesses to get started selling their products without a lot of capital. The problem is that a lot of people already know this. That means if you're going to have an affiliate marketing program, you've got to do it right. Here are some tips to get you started on your way to a successful program. Please click here to read the article.
SEO Industry Moving to Long-tailed Keywords
Making sure your website content works
Think of your website as a first impression. When you met that loud, rude guy at your friend’s wedding, what did you think? You probably didn’t like him at all. Would you do business with him? More than likely you wouldn’t. It’s been proven time and time again that first impressions matter. The same can be said for your business website. Click here to read the rest of the article.
Making sure your website content works
Think of your website as a first impression. When you met that loud, rude guy at your friend's wedding, what did you think? You probably didn't like him at all. Would you do business with him? More than likely you wouldn't. It's been proven time and time again that first impressions matter. The same can be said for your business website. Click here to read the rest of the article.
Thursday, November 18, 2010
Content is Still King When it Comes To SEO
Many webmasters only concentrate on link building to attract more traffic instead of actually providing internet users with a useful and informative website. It would be a more effective strategy to focus on your text and content optimization, which is arguably the most important part of online SEO. Read the rest of the article here.
Content is Still King When it Comes To SEO
Many webmasters only concentrate on link building to attract more traffic instead of actually providing internet users with a useful and informative website. It would be a more effective strategy to focus on your text and content optimization, which is arguably the most important part of online SEO. Read the rest of the article here.
B2B Marketing
Marketing in the business-to-business (B2B) arena is a completely different game than its consumer counterpart. 'Buy one get one free' offers simply won't have the same effect when you're dealing with professional clients. While it can be tempting to try and market on lower price and the traditional consumer value points, it's important that you take control of your brand marketing and direct your efforts more towards delivering true value to the businesses you're serving. Click here to read this informative article about B2B Marketing.
B2B Marketing
Marketing in the business-to-business (B2B) arena is a completely different game than its consumer counterpart. 'Buy one get one free' offers simply won't have the same effect when you're dealing with professional clients. While it can be tempting to try and market on lower price and the traditional consumer value points, it's important that you take control of your brand marketing and direct your efforts more towards delivering true value to the businesses you're serving. Click here to read this informative article about B2B Marketing.
A Few Things About Search Engine Optimization
We live in a time in which you can literally find anything you want on the Internet. Considering the fact that there are more than 25 billion pages on the Internet distributed across more than 200 million websites, this is not surprising. But the question is: how do we find exactly what we are trying to find? The answer is: Search Engines. This makes your site SEO even MORE important. Please click here to read the full article.
A Few Things About Search Engine Optimization
We live in a time in which you can literally find anything you want on the Internet. Considering the fact that there are more than 25 billion pages on the Internet distributed across more than 200 million websites, this is not surprising. But the question is: how do we find exactly what we are trying to find? The answer is: Search Engines. This makes your site SEO even MORE important. Please click here to read the full article.
Tuesday, November 16, 2010
Make Sure Your Website Content Works
Think of your website as a first impression. When you met that loud, rude guy at your friend’s wedding, what did you think? You probably didn’t like him at all. Would you do business with him? More than likely you wouldn’t. It’s been proven time and time again that first impressions matter. The same can be said for your business website.
Does the content on your business website work in your favor? Or is it driving visitors away in droves? The content on your website is valuable, and it’s important to make every word count. Click here to read about making sure your content is working in your favor.
Make Sure Your Website Content Works
Think of your website as a first impression. When you met that loud, rude guy at your friend's wedding, what did you think? You probably didn't like him at all. Would you do business with him? More than likely you wouldn't. It's been proven time and time again that first impressions matter. The same can be said for your business website.
Does the content on your business website work in your favor? Or is it driving visitors away in droves? The content on your website is valuable, and it's important to make every word count. Click here to read about making sure your content is working in your favor.
Taking Risks to Improve Your Business
Some business plans are just more risky than others, but these always seem to be the ones with the most to gain. A big part of being successful is simply knowing exactly how much risk you are willing to take. Click here to read the full article.
Taking Risks to Improve Your Business
Some business plans are just more risky than others, but these always seem to be the ones with the most to gain. A big part of being successful is simply knowing exactly how much risk you are willing to take. Click here to read the full article.
Social Media Marketing Agencies
Fairly new to the field of brand marketing, but establishing a firm foothold all the same, is the social media marketing agency. In many ways similar to the traditional marketing agency, they still stand apart as experts in a particular field, one that is coming to dominate the way net surfers communicate. They offer specific advantages in their expertise that a more general agency might not fully grasp, and are worth a look for anyone serious about developing their brand into an online marketing powerhouse. Read article here.
Social Media Marketing Agencies
Fairly new to the field of brand marketing, but establishing a firm foothold all the same, is the social media marketing agency. In many ways similar to the traditional marketing agency, they still stand apart as experts in a particular field, one that is coming to dominate the way net surfers communicate. They offer specific advantages in their expertise that a more general agency might not fully grasp, and are worth a look for anyone serious about developing their brand into an online marketing powerhouse. Read article here.
Automating Your Business
Anyone who has been involved in a legitimate online business for any length of time will have heard the statement “the money is in the list”. While this is true there is also another phrase that one hears repeatedly and that is “the importance of automating your business”.
Both these statements have a great deal of truth in them and using an auto-responder to collect names addresses and send out regular emails is an essential part of running a successful internet or online marketing campaign. Read more here.
Automating Your Business
Anyone who has been involved in a legitimate online business for any length of time will have heard the statement "the money is in the list". While this is true there is also another phrase that one hears repeatedly and that is "the importance of automating your business".
Both these statements have a great deal of truth in them and using an auto-responder to collect names addresses and send out regular emails is an essential part of running a successful internet or online marketing campaign. Read more here.
Keep Your Business Vision Alive
Do you have a clear vision statement, for your business and yourself? Think about why you started your business, and what you hope to achieve. And you need keep it in mind if you’re going to actually achieve it. Click here to read the article on how to keep your business vision alive.
Website Ranking Analysis
Website owners and managers will always be fascinated with how well they rank on search engines.
However, rankings can be deceiving because they only provide a small part of the data set anyone will need to gauge online marketing success. Learn how to do your own website analysis here.
Website Ranking Analysis
Website owners and managers will always be fascinated with how well they rank on search engines.
However, rankings can be deceiving because they only provide a small part of the data set anyone will need to gauge online marketing success. Learn how to do your own website analysis here.
Keep Your Business Vision Alive
Do you have a clear vision statement, for your business and yourself? Think about why you started your business, and what you hope to achieve. And you need keep it in mind if you're going to actually achieve it. Click here to read the article on how to keep your business vision alive.
Thursday, November 11, 2010
Using SEO Strategies to Increase Web Traffic
Every new technology adopted widely by society brings about a number of new opportunities. The movable type printing press created affordable print information, the telephone and radio created the concept of instantaneous communication over great distances. Today, the Internet has unified both of these concepts into the information explosion that is the digital age. And never before has your site seo been more important. Read about the best strategies for increasing traffic here.
Keep Your Business Vision Alive
The problem with many small business owners is that when they get started they’re all gung-ho and working hard, but after they reach some disappointment, they lose sight of their vision and often stop trying as hard. To run a successful business, it is essential to keep your vision alive. Click here for full article.
Using SEO Strategies to Increase Web Traffic
Every new technology adopted widely by society brings about a number of new opportunities. The movable type printing press created affordable print information, the telephone and radio created the concept of instantaneous communication over great distances. Today, the Internet has unified both of these concepts into the information explosion that is the digital age. And never before has your site seo been more important. Read about the best strategies for increasing traffic here.
Keep Your Business Vision Alive
The problem with many small business owners is that when they get started they're all gung-ho and working hard, but after they reach some disappointment, they lose sight of their vision and often stop trying as hard. To run a successful business, it is essential to keep your vision alive. Click here for full article.
Tuesday, November 9, 2010
The Importance of Self-Development
Do you want to make lots of money? Do you want to help others? Or do you just want to have a career your can balance with your already full life? What you want is the most important thing and should be your starting point when in comes to self-development. Please click here to read more.
The Importance of Self-Development
Do you want to make lots of money? Do you want to help others? Or do you just want to have a career your can balance with your already full life? What you want is the most important thing and should be your starting point when in comes to self-development. Please click here to read more.
The Google Duplicate Content Penalty
The only experts on the Google duplicate content penalty, and the only people who are qualified to define it, are Google, and in Google’s own words “There is no such thing as a duplicate content penalty”. This comes directly from Google’s Webmaster Central Blog. To read this important article, please click here.
The Google Duplicate Content Penalty
The only experts on the Google duplicate content penalty, and the only people who are qualified to define it, are Google, and in Google's own words "There is no such thing as a duplicate content penalty". This comes directly from Google's Webmaster Central Blog. To read this important article, please click here.
Social Networking Will Never Replace Personal Touch
There is significant research about why customers make buying decisions. The most important business decisions are still based on personal relationships. Don't be fooled into thinking that Social Networking can completely replace the personal touch. Read more here.
Social Networking Will Never Replace Personal Touch
There is significant research about why customers make buying decisions. The most important business decisions are still based on personal relationships. Don't be fooled into thinking that Social Networking can completely replace the personal touch. Read more here.
Using Social Media to Increase Brand Awareness
Most social media marketing ‘tools’ are free to use and can provide the same amount of online marketing exposure whether you are just starting out or are a giant conglomerate. Please click here for information on how to use it to your advantage.
Using Social Media to Increase Brand Awareness
Most social media marketing 'tools' are free to use and can provide the same amount of online marketing exposure whether you are just starting out or are a giant conglomerate. Please click here for information on how to use it to your advantage.
Factors That Influence Buying Decisions Online
People who purchase products online aren’t much different than people who purchase offline. They may be a little more cautious with how they spend their money, due to security and privacy reasons, but for the most part they care about the same things, foremost among them being value. Learn about the most important factors here.
Factors That Influence Buying Decisions Online
People who purchase products online aren't much different than people who purchase offline. They may be a little more cautious with how they spend their money, due to security and privacy reasons, but for the most part they care about the same things, foremost among them being value. Learn about the most important factors here.
Search Engine Optimization Is Here to Stay
The fundamentals of SEO will likely remain basically the same. If you follow these fundamentals, add your own creativity, and focus on your site’s content and offers, you will likely have no reason not to succeed. Find your own unique method and provide relevant content and value and your site SEO should skyrocket. Please click here to read the article.
Search Engine Optimization Is Here to Stay
The fundamentals of SEO will likely remain basically the same. If you follow these fundamentals, add your own creativity, and focus on your site's content and offers, you will likely have no reason not to succeed. Find your own unique method and provide relevant content and value and your site SEO should skyrocket. Please click here to read the article.
Dummies Guide To Facebook Marketing
Just a few short years ago, you had to encourage all your family and friends to join this social networking website (just after others convinced you to join). Nowadays, it’s rare to find someone who hasn’t got a Facebook account.
At last count, there were over 350 million users on Facebook and this number is continuing to grow. It overtook MySpace as the number 1 social networking website on the planet last year and is just behind Google when it comes to online traffic. You are then able to understand how important Facebook marketing has become for all websites and for site SEO. Click here to read the guide to facebook marketing.
Dummies Guide To Facebook Marketing
Just a few short years ago, you had to encourage all your family and friends to join this social networking website (just after others convinced you to join). Nowadays, it's rare to find someone who hasn't got a Facebook account.
At last count, there were over 350 million users on Facebook and this number is continuing to grow. It overtook MySpace as the number 1 social networking website on the planet last year and is just behind Google when it comes to online traffic. You are then able to understand how important Facebook marketing has become for all websites and for site SEO. Click here to read the guide to facebook marketing.
Persuasion Without Trying
When our focus is on looking give others what they need, it’s actually about us getting our own needs met – even when it seems like our main goal is to help someone else. Please click here to read this essential post about online marketing.
Persuasion Without Trying
When our focus is on looking give others what they need, it's actually about us getting our own needs met – even when it seems like our main goal is to help someone else. Please click here to read this essential post about online marketing.
Avoid Liability For Actions of Your Online Resellers
Recent case law confirms once again: if online agreements are presented properly to end-users, they’re legally enforceable. This continuing trend is good news for websites that contract with registered users though SaaS Agreements, Membership Agreements, Subscription Agreements, Terms of Sale, Content License Agreements, and the like. Read the rest of the article here.
Avoid Liability For Actions of Your Online Resellers
Recent case law confirms once again: if online agreements are presented properly to end-users, they're legally enforceable. This continuing trend is good news for websites that contract with registered users though SaaS Agreements, Membership Agreements, Subscription Agreements, Terms of Sale, Content License Agreements, and the like. Read the rest of the article here.
Reverse SEO: Restoring Online Reputations
Reverse SEO fits seamlessly within the context of your online reputation management (ORM) program.It is the quickest, most effective solution for dealing with bad press that has surfaced on the search engines about you or your company. By pushing negative listings from the front page of Google, Yahoo, and Bing, reverse site SEO shields you from the damaging commentary of others. Read the article here.
Reverse SEO: Restoring Online Reputations
Reverse SEO fits seamlessly within the context of your online reputation management (ORM) program.It is the quickest, most effective solution for dealing with bad press that has surfaced on the search engines about you or your company. By pushing negative listings from the front page of Google, Yahoo, and Bing, reverse site SEO shields you from the damaging commentary of others. Read the article here.
Monday, November 8, 2010
Inexpensive Ways to Generate Traffic
There are multiple ways to get traffic to your website for very little cost that can make you money online.
If you just got a small proportion of those visitors to convert to leads or sales, it has basically cost you nothing but your time. Please click here to read the post.
Inexpensive Ways to Generate Traffic
There are multiple ways to get traffic to your website for very little cost that can make you money online.
If you just got a small proportion of those visitors to convert to leads or sales, it has basically cost you nothing but your time. Please click here to read the post.
RSS for Small Business Owners
Your RSS feed’s job is to talk to other machines about your site on your behalf. Those conversations increase your traffic and help more people see your site and should help with every aspect of your online marketing. Read the article here.
How To Get Your Articles Published Online
It’s not always easy to find specialty or niche publications and sites for your articles. Here are my 7 best out-of-the-box ideas to find publications and sites that are frequented by your target market and might publish your articles. Read more here.
How To Get Your Articles Published Online
It's not always easy to find specialty or niche publications and sites for your articles. Here are my 7 best out-of-the-box ideas to find publications and sites that are frequented by your target market and might publish your articles. Read more here.
Secret Weapons For Promoting Your Business
New small businesses are often faced with the task of marketing on little or no budget. Aside from the staple marketing materials like business cards and a website, there are other strong and effective marketing tools and marketing solutions which are often overlooked. Here are three secret weapons for the small business to create awareness, reinforce brand recognition, and keep customers. Click here to read.
Secret Weapons For Promoting Your Business
New small businesses are often faced with the task of marketing on little or no budget. Aside from the staple marketing materials like business cards and a website, there are other strong and effective marketing tools and marketing solutions which are often overlooked. Here are three secret weapons for the small business to create awareness, reinforce brand recognition, and keep customers. Click here to read.
Staying Committed To Your Business Plan
Starting a business is easy. Anyone with a few dollars and an idea can start one. Keeping motivated and committed is what sustains it and keeps you ahead of the pack. It can be tough to do, especially when things are not going so well. This article covers some tips to help you in your quest to keep committed. Please click here to read.
Staying Committed To Your Business Plan
Starting a business is easy. Anyone with a few dollars and an idea can start one. Keeping motivated and committed is what sustains it and keeps you ahead of the pack. It can be tough to do, especially when things are not going so well. This article covers some tips to help you in your quest to keep committed. Please click here to read.
Make The Sales Process Easy
Building a profitable small business can be challenging enough. Don’t let a clumsy or blocked sales process rob you of your profits. Make sure your customers can navigate the sales process. Read post here.
RSS for Small Business Owners
Your RSS feed's job is to talk to other machines about your site on your behalf. Those conversations increase your traffic and help more people see your site and should help with every aspect of your online marketing. Read the article here.
Make The Sales Process Easy
Building a profitable small business can be challenging enough. Don't let a clumsy or blocked sales process rob you of your profits. Make sure your customers can navigate the sales process. Read post here.
Improve Your Email Newsletter Copywriting
The Internet has transformed the way we do business, opening new channels of communication and introducing far more direct ways of marketing to customers. One aspect of online marketing that is frequently underused is email marketing and one critical element that is often overlooked is the actual content of the email. So how can you get more from your newsletter copywriting? Read post here.
Improve Your Email Newsletter Copywriting
The Internet has transformed the way we do business, opening new channels of communication and introducing far more direct ways of marketing to customers. One aspect of online marketing that is frequently underused is email marketing and one critical element that is often overlooked is the actual content of the email. So how can you get more from your newsletter copywriting? Read post here.
Wednesday, October 20, 2010
Increase Your Email Clickthrough Rates
For an email marketer, the first step toward conversion is signing up for your mailing list. After that, it’s the click-through. With each of these actions, the subscriber makes a small behavioral commitment to the idea that you are someone who provides value to them. Make sure your email marketing solutions take the following 9 rules into account. Read them here.
Increase Your Email Clickthrough Rates
For an email marketer, the first step toward conversion is signing up for your mailing list. After that, it's the click-through. With each of these actions, the subscriber makes a small behavioral commitment to the idea that you are someone who provides value to them. Make sure your email marketing solutions take the following 9 rules into account. Read them here.
Master Your Business Niche
A scant five years ago, I wouldn’t have acknowledged most promotional materials I receive. They would have been swept into the nearest garbage can as I briefly wondered why some organizations wasted their brand marketing dollars on me. Now, as I scan an introductory letter, the supporting messages delivered some of the envelope are beginning to make sense. More here.
Master Your Business Niche
A scant five years ago, I wouldn't have acknowledged most promotional materials I receive. They would have been swept into the nearest garbage can as I briefly wondered why some organizations wasted their brand marketing dollars on me. Now, as I scan an introductory letter, the supporting messages delivered some of the envelope are beginning to make sense. More here.
Brand Building Using Twitter
Whether you’re a national name or local start-up, it’s important to keep your brand on the tips of consumer’s tongues—or at least on the tip of their cursor. Reinforcing your name and your product is relevant in every stage of the business cycle, and a cornerstone of smart internet marketing solutions. After all, brand recognition drives web sales. Read rest of post here.
Brand Building Using Twitter
Whether you're a national name or local start-up, it's important to keep your brand on the tips of consumer's tongues—or at least on the tip of their cursor. Reinforcing your name and your product is relevant in every stage of the business cycle, and a cornerstone of smart internet marketing solutions. After all, brand recognition drives web sales. Read rest of post here.
Free Advertising
Many businesses (and especially freelancers) miss a perfect opportunity to sell to their most qualified buyers: current clients. Millions upon millions of dollars are spent on brochures, newspaper ads, sales letters and a host of other marketing solutions that may not be read, seen or heard.But what’s the one thing from your company that every client reads? Find out here.
Free Advertising
Many businesses (and especially freelancers) miss a perfect opportunity to sell to their most qualified buyers: current clients. Millions upon millions of dollars are spent on brochures, newspaper ads, sales letters and a host of other marketing solutions that may not be read, seen or heard.But what's the one thing from your company that every client reads? Find out here.
Word of Mouth Advertising
With all of the technology and media available these days, it’s almost surprising that the most effective marketing method is still word-of-mouth. Are you incorporating this method into your marketing internet strategy?After identifying the audience for a particular promotion, be sure to target the people or businesses that would most likely “spread the word.” Then, think about what gets these people talking. Read more here.
Word of Mouth Advertising
With all of the technology and media available these days, it's almost surprising that the most effective marketing method is still word-of-mouth. Are you incorporating this method into your marketing internet strategy?After identifying the audience for a particular promotion, be sure to target the people or businesses that would most likely "spread the word." Then, think about what gets these people talking. Read more here.
Choosing Your Own Niche
Many people who are new to online business make the mistake of choosing a product or service that is currently considered “hot” without thinking about the high rate of competition and the fact that the market may already be saturated. In addition to that, you can end up paying a fortune in advertising or on your marketing internet strategy. Please click here to read the rest.
Choosing Your Own Niche
Many people who are new to online business make the mistake of choosing a product or service that is currently considered "hot" without thinking about the high rate of competition and the fact that the market may already be saturated. In addition to that, you can end up paying a fortune in advertising or on your marketing internet strategy. Please click here to read the rest.
Tuesday, October 12, 2010
Business Automation
Anyone who has been involved in a legitimate online business for any length of time will have heard the statement “the money is in the list”. While this is true there is also another phrase that one hears repeatedly and that is “the importance of automating your business”. Automation absolutely needs to be considered for any marketing internet strategy. Please click here to read the article.
Business Automation
Anyone who has been involved in a legitimate online business for any length of time will have heard the statement "the money is in the list". While this is true there is also another phrase that one hears repeatedly and that is "the importance of automating your business". Automation absolutely needs to be considered for any marketing internet strategy. Please click here to read the article.
Social Networking Will Never Replace Personal Touch
The rise of social media sites such as Facebook, Twitter, MySpace, YouTube, and LinkedIn have lured many sales pros into scaling back their personal interactions and relying on social media to get ore “qualified leads.” However, no matter how hard to try, utilizing these types of SEO services will never truly replace the "personal touch". Read more here.
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