Article Marketing vs PPC Marketing

Using both article marketing and pay per click marketing among other forms of advertising is common-place for the majority of experienced internet marketers.

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B2B Marketing Strategies

B2B Marketing is a completely different game than its consumer counterpart. Efforts should be directed towards delivering value in order to create real success.

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Numbers Matter in Marketing

No matter how clever your copy and fail safe your system, neglect trust building and you will have to work twice as hard at your marketing for half the results.

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Website Traffic to your Blogs

Blogging is one of the fastest ways to promote your business to others, but there is no way you can make it a success without significant amounts of traffic.

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Learn to Use the Tools You Have

Many business owners buy all the latest tools that could easily make their lives easier and their businesses more profitable, but never learn to use them.

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6 Reasons to Get a Web Presence

It’s no surprise that some are hesitant to expand their business into the online marketplace. It’s intimidating, and the penalties for failure can be harsh.

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Understanding Keyword Research

Without the right keywords and phrases on your website, you might as well set up shop in the desert. The goal is to be found. Sounds simple, but it is not.

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Social Media Marketing Strategy: 6 Things to Consider

Putting together a winning social media marketing strategy is one of the least expensive but most effective ways to attract business and increase profits.

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Resources Every Copywriter Must Have

Copywriting is one of the most vital elements of effective online marketing. The art and science of copywriting includes strategically writing words that will promote a person, a product, business, opinion, or ideas with the ultimate intention of having the reader take some form of action.

Whether you are looking into selling something over the internet or in building traffic by earning links from others, you will need to tell moving stories that will grab attention and will connect with people so that they will respond in the way that you want. Click here for article.

Building an Audience through Twitter

It seems like everywhere you look these days, someone is using or talking about Twitter.  It's a great way to keep current on what your friends and family members are doing, and the site's growing popularity can attest to it. Lately though, Twitter has been used for a more profitable option – building a business.

Twitter is one of seemingly thousands of new social networking sites. It allows you to send out "tweets" from any computer or handheld mobile device.  These tweets, or posts, can be no longer than 140 characters (including spaces). You can use them to keep your followers updated on your life or your business.  Anyone can be a follower – family, friends, or, most importantly, potential and previous customers of a business.  Read more here.

Impact Of Google's Real-Time Search On Small Businesses

Google recently introduced us to Real Time Search and this has been met with a lot of questions. What Tweets will show up in real time? How will this affect businesses who are, and those who are not, engaging in social media? How will it affect PPC? Where will the searches show up? The biggest question is what impact will this have on small business? Small business owners are met with limited resources and adding any additional hours into their day is nearly impossible. But can a small business ignore real time search?  Find out here.

Article Marketing vs PPC Marketing

Using both article marketing and pay per click marketing  among many other forms of advertising for their online business opportunities is common-place for the majority of experienced internet marketers. As a beginner choosing between article marketing and pay per click (PPC), the benefits of article marketing far outweigh the risks involved in PPC marketing for your online business.

This article covers some of the differences between the two forms of advertising and will hopefully help you decide which will be of greater benefit for your business. Read it here.