Using a mobile coupon strategy as part of a wider concerted marketing effort can be a great way to build customer loyalty and drive sales from prospective customers. Mobile coupons are a highly effective way of driving a response from targeted prospects, and are a still a relatively untapped area of brand marketing. Technology has only very recently reached the extent to where it is capable of delivering messages to prospects at an efficient and cost-effective rate. Read the article here.
Monday, December 13, 2010
Using Mobile Coupons to Enhance Advertising
Using a mobile coupon strategy as part of a wider concerted marketing effort can be a great way to build customer loyalty and drive sales from prospective customers. Mobile coupons are a highly effective way of driving a response from targeted prospects, and are a still a relatively untapped area of brand marketing. Technology has only very recently reached the extent to where it is capable of delivering messages to prospects at an efficient and cost-effective rate. Read the article here.
Automatic Confirmation Emails
When asking a question to a customer service or applying for something by email, (potential) customers often receive an email back to say that their request has been well received and will treated as soon as possible.
That’s nice: at least the customer knows that his request got through and that it will be answered as soon as possible. However, in this instant society customers like to know exactly when their question will be treated. So instead of saying ‘as soon as possible’ you might want to say ‘within 24 hours’ (if you can live up to that promise). This is important for any online marketing campaign. Read the article here.
Automatic Confirmation Emails
When asking a question to a customer service or applying for something by email, (potential) customers often receive an email back to say that their request has been well received and will treated as soon as possible.
That's nice: at least the customer knows that his request got through and that it will be answered as soon as possible. However, in this instant society customers like to know exactly when their question will be treated. So instead of saying 'as soon as possible' you might want to say 'within 24 hours' (if you can live up to that promise). This is important for any online marketing campaign. Read the article here.
Non-Twitter Tweeting
While the online press might see things differently, Twitter certainly is not the only micro messaging service out there. While micro blogging has certainly come into the mainstream recently, it is not even a modern phenomenon. From short form blogs to instant messaging, the short and punchy promotional message has been a staple of brand marketing and advertising since, well, since the beginning. Click here for rest.
Non-Twitter Tweeting
While the online press might see things differently, Twitter certainly is not the only micro messaging service out there. While micro blogging has certainly come into the mainstream recently, it is not even a modern phenomenon. From short form blogs to instant messaging, the short and punchy promotional message has been a staple of brand marketing and advertising since, well, since the beginning. Click here for rest.
The Difference Between Ecommerce and Emarketing
The difference between Ecommerce and Emarketing is actually pretty simple, as the terms are related but fall into slightly different categories. You could actually make the claim that Emarketing is a vital part of Ecommerce since the good portion of Ecommerce would not exist without this Internet-based online marketing. Everyone who is involved in Ecommerce must do some advertising on a constant basis in order to attract customers, making it one of the most important aspects of success online. Read the article here.
The Difference Between Ecommerce and Emarketing
The difference between Ecommerce and Emarketing is actually pretty simple, as the terms are related but fall into slightly different categories. You could actually make the claim that Emarketing is a vital part of Ecommerce since the good portion of Ecommerce would not exist without this Internet-based online marketing. Everyone who is involved in Ecommerce must do some advertising on a constant basis in order to attract customers, making it one of the most important aspects of success online. Read the article here.
Use Social Media To Expand Your Business
Social media represents one of the largest shifts in modern business—and because of this your customers are changing. No longer satisfied with listening to brand marketing messages and doing what companies want them to do, customers now want their voices heard and they want companies to react and fulfill their needs—not the other way around. Read the article here.
Use Social Media To Expand Your Business
Social media represents one of the largest shifts in modern business—and because of this your customers are changing. No longer satisfied with listening to brand marketing messages and doing what companies want them to do, customers now want their voices heard and they want companies to react and fulfill their needs—not the other way around. Read the article here.
Usability and Search Engine Promotion
Is the tail wagging your dog? In the online business and online marketing world, Social Media is allowing the consumer to effect how business approaches marketing. By sharing opinions about their customer experience they are having an influence by speaking their mind and voting their preferences. Click here to read the rest.
Usability and Search Engine Promotion
Is the tail wagging your dog? In the online business and online marketing world, Social Media is allowing the consumer to effect how business approaches marketing. By sharing opinions about their customer experience they are having an influence by speaking their mind and voting their preferences. Click here to read the rest.
Above the Fold Sales Websites
As someone who has built his fair share of websites, I would like to share with you what I believe every good sales or online marketing website should have Above the Fold, meaning the space the potential buyer sees before they start scrolling down a page. Treat this space as a billboard and only include the most relevant info so customers can understand, at a glance, what your sales site is about. Read more here.
Above the Fold Sales Websites
As someone who has built his fair share of websites, I would like to share with you what I believe every good sales or online marketing website should have Above the Fold, meaning the space the potential buyer sees before they start scrolling down a page. Treat this space as a billboard and only include the most relevant info so customers can understand, at a glance, what your sales site is about. Read more here.
Articles That Bring Customers
Great website writers have learned the secret to getting visibility and customers is writing educational information as well as incorporating keywords and backlinks into the article. What most marketers miss is the importance of making a great first impression. The best way to do that is to provide quality, convincing content, regardless if you are brand marketing products or services. However, If you leave SEO out of the equation, you will have totally missed the boat. Search Engines like Google, Yahoo and MSN are one of the most powerful sources for FREE traffic. Continue reading here.
Articles That Bring Customers
Great website writers have learned the secret to getting visibility and customers is writing educational information as well as incorporating keywords and backlinks into the article. What most marketers miss is the importance of making a great first impression. The best way to do that is to provide quality, convincing content, regardless if you are brand marketing products or services. However, If you leave SEO out of the equation, you will have totally missed the boat. Search Engines like Google, Yahoo and MSN are one of the most powerful sources for FREE traffic. Continue reading here.
Different Pages Required for an Online Business
If you have an internet based business website are you aware that you should have two different types of pages for your site to have the best online marketing results? The two types of pages are a sales page and a content page, or if you prefer you could call them squeeze or landing pages and article pages. Read about them here.
Different Pages Required for an Online Business
If you have an internet based business website are you aware that you should have two different types of pages for your site to have the best online marketing results? The two types of pages are a sales page and a content page, or if you prefer you could call them squeeze or landing pages and article pages. Read about them here.
Marketing Mistakes Made by Small Business Owners
If entrepreneurs and small business owners do not successfully market themselves, chances are, they won’t be in business for long. This article covers 6 of the most common mistakes entrepreneurs make when brand marketing their businesses. You can view the article here.
Marketing Mistakes Made by Small Business Owners
If entrepreneurs and small business owners do not successfully market themselves, chances are, they won't be in business for long. This article covers 6 of the most common mistakes entrepreneurs make when brand marketing their businesses. You can view the article here.
Is This A Bad Time To Market?
Economic indicators are still predicting a recession. Consumer and business spending is down; unemployment is up. The holiday season is upon us, traditionally a slow time for many independent professionals. It’s natural to wonder whether perhaps this is a bad time to be marketing your business. Read the rest of the article here.
Is This A Bad Time To Market?
Economic indicators are still predicting a recession. Consumer and business spending is down; unemployment is up. The holiday season is upon us, traditionally a slow time for many independent professionals. It's natural to wonder whether perhaps this is a bad time to be marketing your business. Read the rest of the article here.
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